Dariusz Goźliński

"First, do no harm!"- This should be, the first rule for the communication activities in the field of pharmaceutical and legal.

Who am I?
Passionate about marketing and advertising. Strongly associated with the pharmaceutical industry and related. I create and I manage advertising campaigns including the use of social media in activities dedicated to doctors and patients. Professionally, I am the founder and managing director of the agency GreyTree. From 2002 r. I am associated with a limited marketing and advertising law. Among other things, worked with companies such as: Unilever, Jelfa, Sanitas Group, Adamed Healthcare, Blue Farma, Chance, Genexo, GAL, Heel Poland, Symphar, Sun Farm, Admiral, Ipsen, HiPP, Alpen Pharma or Krewel Meuselbach.

Yours,
Dariusz Goźliński
such. +48 22 628 53 61
e-mail: d.gozlinski(at)greytree.co

What will be the year 2016 for agency workers

19 February 2016
What will be the year 2016 for agency workers

You want to know what will be the year 2016 for Agency staff,pl? A plan can only come into our creative and communication world? If the answer is YES, I invite you to read the answers to these questions, which I gave to the portal Interaktywnie.com Read more ...

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After that brief creative agency

20 January 2016
After that brief creative agency

Agency customer expectations gray tree can be described in brief and slogan sums – efficiently, target group, increase in sales, or a change in the perception of the product - so, but not the only way, You can and in this place there is a hero article, or creative brief. Read more ...

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Objections patients at the first table

4 January 2016
Objections patients at the first table

Visitors patient pharmacy also often plays the role of client. This is due to the special conditions issued pharmaceuticals, which in addition to the social aspect, also they have their set price and becoming a part of the pharmaceutical market also involve a financial dimension. Read more ...

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Personal branding in the pharmaceutical

19 October 2015
Personal branding in the pharmaceutical

Personal branding in the marketing world is so obvious as the words of the American writer Walance Wattles - “give more, than you get“, that underlie modern business. Every self-respecting in the financial world of persona realizes that, should keep ... Read more ...

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Building positive relationships in pharmacy, or how corrupt

8 October 2015
Building positive relationships in pharmacy, or how corrupt

According to IMS Health forecasts the value of the global pharmaceutical market 2018 r. reaches more than 1,3 trillion dollars. Last year Poles spent considerable amount of 9,6 billion on drugs without a prescription. The dynamically developing this sector of the market makes, that companies invest ... Read more ...

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Ambassadors of pharmaceutical brands

30 June 2015
Ambassadors of pharmaceutical brands

Efficient and modern marketing is inextricably linked to the techniques of influence. For the marketer they are capable of bread, supporting its activities in contact with a potential client. One such technique is called. the principle of authority, that is shaping the opinion of the buyer with ... Read more ...

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Radioklinika.pl or health audioblog.

16 March 2015
Radioklinika.pl or health audioblog.

For a long time watching the market portals and writing about health. I look at him with two basic perspectives; firstly I try to assess the value of the merits of published content, secondly, the way in which these services are advertising medium for the pharmaceutical industry. Read more ...

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Truancy manager or am I Castellan, and tu rządzę

9 March 2015
Truancy manager or am I Castellan, and tu rządzę

Each, who runs the company or managed by someone, is sometimes a day, What is it that the only thing on his mind is to slam the door and go out into the world. Simple operation, and yet many of us do not do it Read more ...

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Personal branding or image and activity in social media

23 February 2015
Personal branding or image and activity in social media

A few days ago I had the pleasure to host a seminar Secrets of the Master Sales organized by Arkadiusz Bednarski. It was the first such seminar in Poland and to my pleasant surprise was good very large turnout. Congratulations to the organizers:) Read more ...

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