Dariusz Goźliński

"First, do no harm!"- This should be, the first rule for the communication activities in the field of pharmaceutical and legal.

Who am I?
Passionate about marketing and advertising. Strongly associated with the pharmaceutical industry and related. I create and I manage advertising campaigns including the use of social media in activities dedicated to doctors and patients. Professionally, I am the founder and managing director of the agency GreyTree. From 2002 r. I am associated with a limited marketing and advertising law. Among other things, worked with companies such as: Unilever, Jelfa, Sanitas Group, Adamed Healthcare, Blue Farma, Chance, Genexo, GAL, Heel Poland, Symphar, Sun Farm, Admiral, Ipsen, HiPP, Alpen Pharma or Krewel Meuselbach.

Yours,
Dariusz Goźliński
such. +48 22 628 53 61
e-mail: d.gozlinski(at)greytree.co

Sale of medicines over the Internet

22 December 2014
Sale of medicines over the Internet

Online pharmacy can be a great idea for a stationary pharmacies offer, and, indirectly, drugs. As you know, patients are increasingly looking for drugs on the Internet. Just because, sell on the internet that is no longer the promotion of products? Read more ...

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Catch the thief, or blogerskie inferno

12 November 2014
Catch the thief, or blogerskie inferno

In recent days I have read a lot of articles and comments about the campaign Orange and Maffashion. Probably would not interest me at all because: a) it is not nursing b) do not know much about fashion;) Read more ...

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Polish application supports patients from around the world!

7 November 2014
Polish application supports patients from around the world!

My treatment is a free mobile application, through which our daily struggle for health becomes much simpler. The application automatically monitors and displays statistical treatment. A very important element of its activities is the "sharing". Read more ...

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Dermaveel – application supporting the treatment of atopic dermatitis in children

23 October 2014
Dermaveel – application supporting the treatment of atopic dermatitis in children

Child care with AD is cumbersome, is not only related to the need of drugs wsmarowywania, often in a lot of areas of the skin, but also with the necessity of being in the therapy very systematic and thorough. Read more ...

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Calm child, happy holidays. Case study

8 October 2014
Calm child, happy holidays. Case study

So, the next edition of social media activities for the pharmaceutical industry. Some of you familiar with the case study GreyTree “Calm child“, in which we find the long-term activities in the area of ​​social media. Read more ...

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Because the length is important…

1 October 2014
Because the length is important…

Title perverse, most usually associated with "one". Rozczaruję Was. I will not write about "this" or "that" size, but more on that, that the length of the activities carried out social media, is of great importance both in building brand image, as a percentage of sales. Read more ...

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Two worlds, two campaigns, jeden social media marketing

8 September 2014
Two worlds, two campaigns, jeden social media marketing

Some time ago I published in my blog entry titled "(Not)healthy communication, that is afraid and buy ". Entry is about the campaign of one of the pharmaceutical companies, who carried it out very strong campaign, "Hold me vaccination". Read more ...

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"In the family adventure" - the effective implementation of the medical device

"In the family adventure" - the effective implementation of the medical device

There is no commercial break on the radio or television, we were not bombarded with ads pharmaceutical companies. Everywhere “attack ” our supplements, analgesics and etc. But it's radio and television, and as it is on the web? Read more ...

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Course for setting up an online store.

19 August 2014
Course for setting up an online store.

Today I was asked how I can recommend a course for novice Internet shop owner. As, I know him well from his descent to the proposed garage. As we got there we showed him a regal full of old books. Read more ...

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