AI & Strategia – inspiracje, technologie i doświadczenia od Grey Tree. To przestrzeń poświęcona praktycznym zastosowaniom sztucznej inteligencji w strategii marketingowej i brandingu. Znajdziesz tu artykuły eksperckie, poradniki, analizy trendów oraz inspiracje z projektów Grey Tree i MedWeb. Pokazujemy, jak AI i nowoczesne technologie łączyć z kreatywnością i efektywnością, aby tworzyć marki, które wyróżniają się na rynku.
Advertising from fans can move the hearts of millions - as in the case of Tesla or the Virgal Step in the style of John Lewis. But it may also be a marketing goal. Look, How brands deal with user-generated content and what they can learn from it. Read more ...
Only a few years ago VR and AR were the domain of industry fairs and laboratories. Today, technology giants - from Snap to Microsoft - do everything, by goggles, Intelligent glasses and holograms went to the mass recipient. Look, Whoever distributes cards in the race for the future of virtual and extended worlds. Read more ...
What links the game "The Witcher" and the system of monitoring social media? Behind them Polish company, that investing in new ideas and penetrated the global market. Their road to the top is long and bumpy, but new technologies allow getting there really ... Read more ...
If you think, the AI does a super job only for the rich countries and corporations, to usiądź wygodnie i przeczytaj gdzie AI odwala brudną robotę za ludzi. Read more ...
What they have in common Kodak and Google,pl? These two companies have reached a point, which they were on top of their respective industries and for many years dictated the pace and direction of development of these industries. Read more ...
multimillion-dollar budgets, global reach and capabilities ocean - a landscape standing in front of international companies. therefore see, or recently giants all worked out and what we therefore lies ahead? Read more ...
The game as a game, but it, what she did with people and countries deserves entry! Does not matter, if you installed Pokemon Go, or just you heard about it. In addition to the phenomenon of play can not be ignored! Read more ...
Adults people running around the parks and looking for virtual creatures, Collisions on the highway due to the advent of the rarity, people knocking at foreign housing and entering the foreign gardens because, that led them there game. Read more ...
Artificial intelligence is close, enter, and actually enters into our garden. Before, however, welcome the twit, must overcome the bumps are legal. Behind the finish line is the entrance to the world of consumer. One of the achievements of the so-called. Western civilization is Moto. Horsepower had managed to carry ... Read more ...