Prohibit the advertising of pharmacies introduced in January 2012 was significantly hindered doing business all pharmacists. Even led to the closure of some points, m.in. online store Apteo.pl. Read more ...
Prohibit the advertising of pharmacies, effective from January 2012 year as part of the new pharmaceutical law, from the very beginning is controversial and protests. Read more ...
Is the pharmaceutical brand provides its customers something more than what is in the box? Not at all, not about emotions and prestige, but with the added value in the form of content sought and desired by consumers. You ask what is the content? Read more ...
What the marketer is the target group? Read more ...
Pharmaceutical Marketing, which acts in the area of social media, that is, what, and why it should be done, to build long-term relationships Read more ...
Virtually unlimited possibilities of creating an efficient educational and marketing message directed at a very wide or dedicated group of medical practitioners, based on multimedia and modern information science technologies (interactive websites and portable devices, such as iPads or other ... Read more ...
More and more people are using the Internet for information about medicines, methods for colds, flu, etc.. Read more ...
Planning activities in social media is by definition one of the elements of the marketing strategies of pharmaceutical companies. Read more ...
Convince a doctor, obtain an order in the pharmacy, increase sales of drugs that targets the activities of each pharmaceutical company. Read more ...