Probably everyone remembers from childhood fable entitled Andersen. "Emperor's New Clothes". Read more ...

AI & Strategia – inspiracje, technologie i doświadczenia od Grey Tree. To przestrzeń poświęcona praktycznym zastosowaniom sztucznej inteligencji w strategii marketingowej i brandingu. Znajdziesz tu artykuły eksperckie, poradniki, analizy trendów oraz inspiracje z projektów Grey Tree i MedWeb. Pokazujemy, jak AI i nowoczesne technologie łączyć z kreatywnością i efektywnością, aby tworzyć marki, które wyróżniają się na rynku.
Probably everyone remembers from childhood fable entitled Andersen. "Emperor's New Clothes". Read more ...
Slowly end of the first quarter 2014 r. This is an unremarkable. Pharmaceutical marketing projects did not dominate the advertising space (beyond where every second radio ad “cures and heals“). So today, I think it will look like marketing, including pharmaceutical marketing and medical ... Read more ...
The positive image of our brand in the eyes of consumers and patients are usually "cost" several months campaigning, good product (as a medicament, cosmetic, dietary supplement) or medical service, and appropriately selected communication strategy. Read more ...
Mobile devices such as smartphones and tablets have become now widely used communication devices, and entertainment experience. Read more ...
Prohibit the advertising of pharmacies, effective from January 2012 year as part of the new pharmaceutical law, from the very beginning is controversial and protests. Read more ...
To the children's rhyme "Koch, likes, respects, I do not want, nie dba, quips, "let's add" recommends and discusses " , as well as "annoying, cheating and annoying '- so in a few words, we have access to a small tutorial "How to operate in social media, a ... Read more ...
TV spots, new packaging, for free 50%, and maybe another two conferences and for this symposium for doctors in Germany - of course the trip by plane? And what can be heard on the Internet? Come, operate, Yet we have a professional website! If the only way, ... Read more ...
Recent studies show K2 interactive agency, that users are treated on an equal footing Facebook.com profile makes friends with profiles. It is not surprising, that Polish companies are increasingly using this portal to carry out communication with customers. Read more ...
Appointments at public clinics on the Internet, Online monitoring of the status of the queue to the doctor and more effective detection of counterfeiting prescriptions and medical documentation assumes a bill by the Ministry of Health. Read more ...