Dariusz Goźliński

"First, do no harm!"- This should be, the first rule for the communication activities in the field of pharmaceutical and legal.

Who am I?
Passionate about marketing and advertising. Strongly associated with the pharmaceutical industry and related. I create and I manage advertising campaigns including the use of social media in activities dedicated to doctors and patients. Professionally, I am the founder and managing director of the agency GreyTree. From 2002 r. I am associated with a limited marketing and advertising law. Among other things, worked with companies such as: Unilever, Jelfa, Sanitas Group, Adamed Healthcare, Blue Farma, Chance, Genexo, GAL, Heel Poland, Symphar, Sun Farm, Admiral, Ipsen, HiPP, Alpen Pharma or Krewel Meuselbach.

Yours,
Dariusz Goźliński
such. +48 22 628 53 61
e-mail: d.gozlinski(at)greytree.co

cargo marketing

Sales of OTC pet shop,pl

7 March 2016
Sales of OTC pet shop,pl

What techniques should be used to support sales pet shop owner, to expand sales of products? The similarity of the veterinary medicines market sold without a prescription and pharmaceutical market can be deceptive. Although seemingly have much in common (medicinal product or seasonality) the differences between them ... Read more ...

Objections patients at the first table

4 January 2016
Objections patients at the first table

Visitors patient pharmacy also often plays the role of client. This is due to the special conditions issued pharmaceuticals, which in addition to the social aspect, also they have their set price and becoming a part of the pharmaceutical market also involve a financial dimension. Read more ...

Personal branding in the pharmaceutical

19 October 2015
Personal branding in the pharmaceutical

Personal branding in the marketing world is so obvious as the words of the American writer Walance Wattles - “give more, than you get“, that underlie modern business. Every self-respecting in the financial world of persona realizes that, should keep ... Read more ...

Building positive relationships in pharmacy, or how corrupt

8 October 2015
Building positive relationships in pharmacy, or how corrupt

According to IMS Health forecasts the value of the global pharmaceutical market 2018 r. reaches more than 1,3 trillion dollars. Last year Poles spent considerable amount of 9,6 billion on drugs without a prescription. The dynamically developing this sector of the market makes, that companies invest ... Read more ...

Ambassadors of pharmaceutical brands

30 June 2015
Ambassadors of pharmaceutical brands

Efficient and modern marketing is inextricably linked to the techniques of influence. For the marketer they are capable of bread, supporting its activities in contact with a potential client. One such technique is called. the principle of authority, that is shaping the opinion of the buyer with ... Read more ...

Radioklinika.pl or health audioblog.

16 March 2015
Radioklinika.pl or health audioblog.

For a long time watching the market portals and writing about health. I look at him with two basic perspectives; firstly I try to assess the value of the merits of published content, secondly, the way in which these services are advertising medium for the pharmaceutical industry. Read more ...

The 2015 r. pharmacy will regain its position as an expert

11 February 2015
The 2015 r. pharmacy will regain its position as an expert

Today, you can write without fear, that e - marketing in the pharmaceutical industry does not develop. However, I am convinced, that year 2015 will be a breakthrough in plus and pharmacy will regain its position as an expert in the field of health and medicine. In the years 2010 ... Read more ...

Story about how this internet pharmacy was

2 February 2015
Story about how this internet pharmacy was

Not so long ago, in the recent land on a river, worked in a pharmaceutical company itself a product manager. Those who are familiar with the industry knowledge, that the product manager is almost like a prince. He has his subjects – representatives, has its treasury in the form of budget. ... Read more ...

Automatic translation:

Newsletter

Twitter